Redesigned their website focusing on user-friendliness and solution-first design, allowing them to showcase their expertise and materials effectively with an intuitive, action-driven layout.
Conducted extensive competitor and keyword research to drive deliberate industry-specific campaigns, pushing their brand to the forefront of the industry.
Amped up their SEO by optimizing their web copy and social media platforms, giving them more traffic, more connections, higher engagement, and better visibility.
Increased conversions and lowered bounce rate by refining their call-to-action messaging and lifecycle content offerings, bringing in new, high-value clients.
Strengthened their branding online and offline by redesigning all of their marketing collateral—sell sheets, product data sheets, product catalogs, etc.—which strengthened their company identity.
PAID AD CAMPAIGNS
Designed and executed an effective lead generation campaign through Google Ads, positioning Metcar as the leading global authority in their industry.
Conducted lead generation, lead nurturing, and direct ABM tactics for pre-conference promotional efforts, amplifying Metcar's presence and ensuring ROI.
Created highly targeted content using subject expertise and SEO insight, positioning them as industry leaders ahead of their competitors.
Hover over a marketing strategy to see how it generated business growth for Metallized Carbon Corporation.
BEHIND THE NUMBERS
We developed a dynamic, streamlined website, deployed multiple high-conversion campaigns, and established their reputation as respected, reputable thought leaders to move their business toward the forefront of the engineered carbon graphite industry.