Digiscribe
www.Digiscribe.info
Digiscribe International, a Westchester-based document management company provides easy-to-use, cost-effective document management services including scanning, indexing, workflow, forms-processing, web-based repository services, box & media storage and in-house document management systems. Their services and products are designed to help businesses of all sizes scan, store, share, streamline and secure compliant electronic and paper documents. Operating in a somewhat new industry, Digiscribe needed to educate the market about the process and its benefits, before it could convey its value proposition and why it was an industry leader. Using the existing brand identity, Hudson Fusion developed a brand personality that was implemented to a comprehensive website with a Client Center, case studies, a direct mail campaign, an html email newsletter as well as PR efforts to build awareness and generate web traffic.