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Eddy Messenger Service
www.EddyMessenger.com
Eddy Messenger decided it was time to update their brand by fully defining their value proposition, and then creating an identity and materials that communicated that message more effectively. We started by analyzing competitive companies finding their strength and weaknesses. We used this information and developed their key messages to resonate and differentiate. Next, a stationery system, uniforms and website were developed. Finally, a brochure gave the company a suite of materials to begin marketing themselves more competitively. Future plans are in the works for signage and segmented marketing.
To see the "Before" screenshot, click here.  |
