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Axiom Software Summit

The EDS Summit, a major event in the electronics parts distribution industry, is annually a major business opportunity for Axiom Software. Less a formal trade show than a networking and deal-making event that serves as the introduction to a longer relationship-building process, the EDS Summit promised significant ROI if properly approached.

Hudson Fusion focused on activating and developing existing relationships as well as a multi-month long-term email engagement process with relevant industry contacts and cold leads. This ensured Axiom Software’s executive team had a full schedule of high-value meetings during the Summit to fuel and accelerate Axiom’s long-term sales process.