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about us

A team is only as good as its players.  Each Hudson Fusion team member fulfills a critically specific role that allows us to do what we do at the level we choose to do it.

Cindy Penchina
Principal, Executive Director

Cindy launched her design firm, Penchina™, at the very outset of the birth of the Internet as we know it today.  Her ability to capitalize on new developments and anticipate future changes has made her an invaluable resource to an ever-growing client base.

Since 1996, Cindy has led the charge in the design and development of websites, databases, e-Commerce strategies and more for clients who want to succeed digitally – and financially.  Her thoughtful, level-headed approach has earned her the trust of clients in such diverse industries as legal, finance, high-tech, storefront and digital retail, education and nonprofit.

Veronica A. Taylor
Creative Services Director

Veronica has been designing award-winning websites since 1998. An expert on both Mac and PC platforms, she brings innovation and creativity to each project. Her tools of choice are Photoshop, Illustrator, Fireworks and Flash.  She holds a bachelor’s degree in multimedia design from the University at Buffalo.  Most recently, Veronica's expert design skills helped Hudson Fusion win top honors at the Annual Big "W" Awards, hosted by the Westchester Advertising Club.

Roman Josiger
Web and Graphic Designer
Roman is Dean’s List graduate of Champlain College and holds a Bachelor of Science Degree in Graphic Design and Digital Media.  Roman’s tools of choice are Photoshop, Illustrator, InDesign and Flash. Having apprenticed abroad, Roman brings a multi-faceted approach to his web and print design work. When not busy designing web sites or honing his JavaScript and CSS skills, you can find Roman playing basketball with his friends and snowboarding the great mountains of Vermont.

Paul Sente
Administrative Assistant
The newest member of our team, Paul has many years of experience in direct mail marketing and fundraising.  He maintained long-term client relationships, providing high quality services. He also planned and managed complex time-sensitive projects - 12+ Public Television campaigns a year - developing and managing timelines and schedules; coordinating projects seamlessly with clients, vendors and internal departments.   Paul is interested in music, enjoys going to rock and roll concerts and following NHL hockey.